Preparing Your Files For Print

Image "Bleeds" and "Safe Print" zones ... "Bleed" is a printing term used to indicate the area with a background image that will be trimmed off after the file is printed and cut down to the finished size. Since the bleed area will be trimmed off during the cutting process, there should be no text or other important information in the bleed area. Projects that make use of image bleed should extend any bleeding background and/or images 1/8" over the final paper trim edge.

The Elements of Good Design

Consciously or unconsciously, consumers are constantly choosing good design. Whether browsing the aisles of the supermarket or thumbing through the pages of a magazine, viewers are always making decisions based largely upon what is visually appealing to them. Good graphic design plays a major role in this process.

Tips for Graduating Designers

Certainly one of the most exciting and frightening times in a young graphic designer's life is preparing to walk across his department's stage and step out into the career World. In a time of economic uncertainty, the prospect of job-seeking can intimidating to say the least. Here are few things that may help, comfort and encourage those individuals.

The Death of Good Design

It occurred to me the other day as I was making my drive down Hwy. 40 from Raleigh to Charlotte, that there was something missing along sides of the road - something that, 2 or 3 years ago was present in abundance. Was it billboards? No. They're still there dotting the landscape in all their "glory" making their 36 x 10 ft sales pitches to passer-bys. No; what, to me, was conspicuously absent was something most people probably haven't missed one bit: good creative.

The Benefits of Outsourcing to Freelancers

With the World economy continuing on it's perceived downslide, business costs are increasing rapidly. Maintaining an in-house graphic design team is a costly expenditure. One of the best ways to save your business some money, and increase your profits is to hire freelancers to undertake work for you.

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